This website belongs to Beach Babies Limited. This notice is the privacy notice of Beach Babies Limited Company number 04425788 whose registered address is 84 Green End Green End, Landbeach, Cambridge, England, CB25 9FD.

We welcome any questions, comments or requests you may have regarding this Privacy Policy. Please write to us at our correspondence address: Beach Babies Limited, 84 Green End Green End, Landbeach, Cambridge, England, CB25 9FD.

We respect your privacy and are committed to protecting your personal data. This privacy notice aims to give you information on how we collect and process any personal data that you give us when you purchase a product or service, make an appointment at a showroom, or for a home consultation, sign up to receive our brochures, product specifications, price lists, how to guides, or product manuals. It applies to personal information processed by or on behalf of us and is effective from 25th August 2021.

This Privacy Policy covers all data that is shared by a visitor with us whether directly by filling in a form to request information via our website in order to that we may fulfil that request or indirectly such as website tracking data that may be collected anonymously.

Changes to this privacy notice

Please note that this privacy notice may be changed from time to time by us updating it in order to reflect any changes in the law or our privacy practices. You are encouraged to check the privacy notice whenever you visit our website to ensure that you are happy with any changes.

Beach Babies Limited and the Data Protection Officer

For the purpose of data protection law in the UK, we are the data controller and we are responsible for your personal data.

A Data Protection Officer (DPO) has been appointed who is responsible for overseeing questions in relation to this privacy notice. You can contact the DPO by writing to the above address, marking it for the attention of the DPO.


What kind of personal information about you do we process?

Personal information processed in connection with products and services provided, includes:

Personal and contact details, such as title, name, address and contact details, marital status, date of birth, gender, billing address, delivery address, postcode, email address and telephone numbers. Records of communications with you such as brochure requests, appointment notifications, contract and warranty letters (as appropriate). Transaction Data such as details about payments to and from you and other details of products and services you have purchased from us. Financial Data such as bank account and payment card details. Other information relevant to customer surveys and/or offers.

What is the source of your personal information? Personal information is sourced by direct interactions, for example, you may give us your identity, contact and financial data by filling in forms or by corresponding with us by post, telephone, email or otherwise.

What do we use your personal data for? We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Postal communications with you, where appropriate, such as brochures, promotional offers, appointment letters, warranty documents, invoices and accounting communications.

To improve the business operations and managing our relationship with you. To monitor and to keep records of communications with you. For market research and analysis and developing statistics. To comply with legal and regulatory obligations, requirements and guidance. To share information, as needed, such as a delivery address, with service providers (such as accompanying trades or transport providers) as part of providing our products and services. To enable other Group Companies to perform any of the above purposes. Note we will get your express opt-in consent before we share your personal data with any company outside the Group Companies for marketing purposes. To process and deliver your order including managing payments, fees and charges and collecting and recovering money owed to us. Registering new customers.

What are the legal grounds for our processing of your personal information (including when we share it with others)? We rely on the following legal bases to use your personal data:

Where it is needed to provide you with information about Beach Babies Limited products or services such as: Providing information about the products and services; and

Managing all stages and activities relevant to provision of the product or services including enquiry, delivery, administration and management of accounts.

Where it is in our legitimate interests to do so, such as:

Managing products and services provided, updating your records, tracing your whereabouts to contact you about your account (where appropriate); To keep records of our communications with you;

To administer good governance requirements and those of other Group Companies, such as internal reporting and compliance or administration required for reporting processes;

For market research and analysis and developing statistics; For direct marketing communications. Marketing communications can be sent to you by email, post and social media and digital channels (for example, using Facebook and Google); and

Where there is a need to share your personal information with people or organisations to run our business or comply with any legal and/or regulatory obligations.

With your consent or explicit consent:

For some direct marketing communications where you have agreed to subscribe.

Note we have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed.

In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulatory of a breach where we are legally required to do so.

When do we share your personal information with other organisations? We may share information with the following third parties for the purposes listed above:

The Group Companies and service providers; Business partners (for example, financial services institutions) and others who are a part of providing your products and services or operating our business;

Other organisations and businesses who provide services such as back up and server hosting providers, IT software and maintenance providers, document storage providers and suppliers of other back office functions; and

Market research organisations who assist in the development and improvement of our products and services.

Is your personal information transferred outside the UK or the EEA?

We’re based in the UK but sometimes your personal information may be transferred outside the European Economic Area. If we do so we’ll make sure that a similar degree of protection is afforded to it and that suitable safeguards are in place, for example by using approved contractual agreements, unless certain exceptions apply.

What should you do if your personal information changes?

Contact us with any changes to personal information and your records will be updated as appropriate.

Do you have to provide your personal information?

We might be unable to provide you with our products or services if you do not provide certain information. In cases where providing some personal information is optional, this will be made clear.

For how long is your personal information retained?

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including the purposes of satisfying any legal, accounting, or reporting requirements.

Unless explained otherwise to you, your personal information your personal data will be held based on the following criteria:

For as long as there are reasonable business needs, such as managing the relationship with you and managing internal operations; For as long goods and/or services are provided to you; and/or Retention periods in line with legal and regulatory requirements or guidance.